strat.in article – Apple iPhone and its India Strategy

My new post on strat.in – Apple iPhone and its India Strategy.

Excerpt: As we all know iPhone is one of the most sought after possession in the recent times. The phone which combines iPod with a mobile phone and wireless connection which enables us to connect to the web has captured the imagination of the people all around the one and lots of them are dying to lay their hands on it.

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But as history tells us it was a flop in India. Now that Apple is preparing to release its next version of iPhone, iPhone 3G, we can try and see what went wrong with Apple’s strategy last time. …..

For more… read the post at the link posted above